Fynn Kliemann in style criticism: the eternal moderator of Kika

The synonym “YouTuber” has really lost all appeal. A few years ago the name was still an indication that totally digital native To recognize and name trends before anyone else, the term is now synonymous with a certain type of young people who get stuck somewhere between social criticism, gaming, the climate movement, unboxing and chatter, rarely leaving home, but still they are constantly present. in the media.

Of course, Fynn Kliemann also has a YouTube channel, thanks to which he became famous. But he is also a musician, artist, businessman and amusement park operator.

There was talk of this man in his thirties as an entrepreneur, who otherwise defends fun ideas such as his “Kliemannsland Project”, a kind of hippie village for young entrepreneurs. That is, when it became known that Kliemann and his business partner had marketed protective masks against the coronavirus as fairly produced, but that they were manufactured under exploitative conditions in Asia. Defective masks were also donated to a refugee camp, of which presenter Jan Böhmermann accused businessman Kliemann and his partner in the program “ZDF Magazin Royale”.

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The Public Ministry’s investigation into fraud and unfair competition was suspended; Kliemann had agreed to pay a total of 20,000 euros to four non-profit organizations. His clean image has long since suffered considerable damage.

Notorious hoodie wearer

This was in March of this year, after which everything calmed down around the Lower Saxony native. Now the famous hoodie wearer is back and attempting a comeback with the six-part YouTube series “Road to Bruno – Everything Can Be a Playground.” Bruno, the documentary’s namesake, is an 80-year-old man who began building a theme park by hand in the middle of a poplar forest in northern Italy 50 years ago. Today “Ai Pioppi” consists of more than 40 attractions.

Entrepreneur and caring Fynn Kliemanndpa/image alliance

Of course, it is mainly about Fynn Kliemann himself, who wants to take advantage of the trip to reconcile with his past and, as a viewer, one wonders above all: why? Why do you find someone so interesting that he thinks you want to follow him in self-discovery? Why can’t a Fynn Kliemann leave his public career at the end and dedicate himself to something else? Become a hoodie seller, for example?

There’s something immature, uncomfortably self-absorbed about the forced path back to the spotlight. And that’s exactly how Kliemann dresses; The 35-year-old always looks like a frank refusal to grow up: oversized hoodies, the inevitable knitted hat, baggy pants, Vans on his feet, sneakers for everyone who has at least seen a skateboard in his life. life.

In one of his latest clips on Instagram, Kliemann tours the yard of his “Kliemannsland” in a small pink jeep; The cars can be tested on site starting November 18. Everything has the character of an amusement park for men who never want to grow up; Kliemann laughs, the little pink jeep rattles through the yard and everything seems as if she is trying to forget the rest of the world and her suffering, a ranch in Neverland in Lower Saxony. It’s fun, but also terribly silly.

Hoodie and knitted hat, the uniform for all men who never want to grow up.

Hoodie and knitted hat, the uniform for all men who never want to grow up.dpa

What’s notable about Fynn Kliemann, however, is not his gangly, shaved-looking clothing style, but the fact that behind the hats, hoodies, and Hawaiian shirts buttoned up to the neck, lies a very resourceful businessman. . Well, if his influencer career doesn’t work out anymore, Kliemann can always try hosting Kika’s “Checker Flynn.” He already wears clothes for the target audience of children ages 5 to 12.

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